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Brand Package Giveaway

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Giveaway Details: Win a Branding Package!

Valued at over $3,000, this incredible prize is perfect for Australian businesses looking to elevate their brand. Whether you’re starting fresh or refreshing your existing identity, this package is designed to help your business stand out and connect with your audience.

Who Can Enter?

This giveaway is open to Australian businesses only. Whether you operate out of a single location or have multiple locations, you’re eligible to enter.

What’s Included in the Branding Package?

You’ll have the option to choose between:

  1. A New Brand Creation

Perfect for businesses starting from scratch or launching a new venture. This option includes:

  • 1-2 Direction Concepts:
    • We’ll explore one or two creative directions for your brand, ensuring it aligns with your vision and goals.
    • Once a direction is chosen, we’ll refine it into a cohesive brand identity.
  • Essential Branding Elements:
    • Custom Logo Design: A professionally designed logo tailored to your business.
    • Colour Palette: A set of colours that represent your brand and can be used consistently across all touchpoints.
    • Typography Selection: Carefully chosen fonts that reflect your brand’s personality and ensure consistency.
  • 3-Page Style Guide:
    • A document outlining how to use your logo, colours, and typography to maintain a consistent brand identity.
    • Includes examples of logo usage, colour applications, and font pairings to guide your team.
  • Tone of Voice and Persona Overview:
    • A clear definition of your brand’s personality, tone of voice, and how to communicate effectively with your audience.
    • This includes key traits of your brand persona, such as how your business should sound (e.g., professional, friendly, playful) and how it should connect with your target audience.
  • Brief Identity One-Pager:
    • A concise summary of your brand’s identity, including key elements like your logo, colours, fonts, tone of voice, and persona.
  • Asset Mockups:
    • You can choose 2 x mockups to see how your brand will look in action. Examples include:
      • Packaging design
      • Business cards
      • Social media graphics
      • Signage or uniforms
    • Please note: Mockups are for visualisation purposes only and do not include final design files.
  • 2 x Rounds of Basic Revisions:
    • Basic revisions include small adjustments such as:
      • Tweaking colours or font sizes.
      • Minor layout adjustments.
    • What’s not included in basic revisions:
      • A complete change of direction or concept after it has been approved.
      • Redesigning the logo or reselecting the core font after it has been finalised.
  1. A Brand Refresh

Ideal for businesses looking to modernise or refine their existing brand. This option includes:

  • Visual Identity Refresh:
    • A redesigned or updated logo to better reflect your business.
    • A 3-Page Style Guide to ensure your refreshed brand is used consistently.
      • Includes examples of logo usage, colour applications, and font pairings to guide your team.
  • Tone of Voice and Persona Refresh:
    • A refreshed definition of your brand’s personality and tone of voice, building on your existing identity.
    • Updates to your brand persona to ensure it aligns with your current goals and audience.
  • Asset Mockups:
    • You can choose 2 x mockups to see how your refreshed brand will look in action. Examples include:
      • Packaging design
      • Business cards
      • Social media graphics
      • Signage or uniforms
    • Please note: Mockups are for visualisation purposes only and do not include final design files.
  • 2 x Rounds of Basic Revisions:
    • Basic revisions include small adjustments such as:
      • Tweaking colours or font sizes.
      • Minor layout adjustments.
    • What’s not included in basic revisions:
      • A complete change of direction or concept after it has been approved.
      • Redesigning the logo or reselecting the core font after it has been finalised.

What’s Not Included?

To avoid any confusion, here’s what is not part of this giveaway:

  • Naming: The package does not include business or product name development.
  • Domain Registration: Securing a domain name for your business is not included.
  • Website Design or Development: This package does not include website creation or coding.
  • Comprehensive Marketing Materials: Items such as brochures, flyers, or large-scale campaigns are not included.
  • Social Media Management or Content Creation: While mockups for social media graphics can be included, ongoing management or content creation is not part of this package.
  • Advanced Style Guides: The style guide provided is a simple, three-page guide and does not include extensive brand documentation.
  • Additional Revisions: Beyond the 2 x rounds of basic revisions, further changes will incur additional costs.

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Terms and Conditions

  1. Eligibility:
    • This giveaway is open to Australian businesses only.
    • Entrants must be 18 years or older and authorised to represent the business they are entering on behalf of.
  2. Entry Requirements:
    • To enter, participants must answer the question: “What do you most love about your business or business idea?”
    • By entering the giveaway, participants agree to be added to our mailing database. You may unsubscribe at any time.
    • Only one entry per business is permitted.
  3. Prize Details:
    • The prize is a branding package valued at over $3,000.
    • The winner can choose between a New Brand Creation or a Brand Refresh.
    • The prize includes the deliverables outlined in the giveaway description.
    • The prize does not include naming, domain registration, website design or development, or any other exclusions listed in the giveaway description.
  4. Revisions:
    • The prize includes 2 x rounds of basic revisions. Additional revisions or changes outside the scope of the package will incur additional costs.
  5. Mockups:
    • The prize includes 2 x asset mockups for visualisation purposes only. Final design files for mockups are not included.
  6. Winner Selection:
    • This is a skill-based competition. The winner will be selected based on the creativity, passion, and thoughtfulness of their answer to the question: “What do you most love about your business or business idea?”
    • Entries will be judged by the giveaway organiser, and the decision will be final.
    • The winner will be notified via email within 7 days of the giveaway closing.
    • If the winner does not respond within 7 days, a new winner may be selected. 
  1. Competition Timeline:
    • The competition closes on 17 June 2025 at 11:59 PM AEST.
    • The winner will be contacted via email by 24 June 2025.
  2. Prize Redemption:
    • The winner must redeem the prize within 3 months of being notified.
    • The branding package will be delivered within a mutually agreed timeline after the winner has provided all necessary information and approvals.
  3. Non-Transferable:
    • The prize is non-transferable and cannot be exchanged for cash or other services.
  4. Promotional Use:
    • By entering, participants agree that their business name, entry, and branding work may be used for promotional purposes by the giveaway organiser.
  5. Liability:
    • The organiser is not responsible for any technical issues, delays, or errors that may affect entry or prize delivery.
  6. Changes to Terms:
    • The organiser reserves the right to modify or cancel the giveaway at any time without prior notice.
  7. Acceptance of Terms:
    • By entering the giveaway, participants agree to these terms and conditions.